Speakernomics National Speakers Association
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The speaking industry is constantly evolving. Listen weekly for voices of experience from experts in the speaking industry with tips, insights and knowledge to help you become a better speaker, build a better business, and get paid to speak.
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The Evolution of Professional Speaking with Don Hutson, CSP, CPAE
In this episode of Speakernomics, host Kenneth "Shark" Kinney is joined by Hall of Fame speaker and NSA past president Don Hutson, CSP, CPAE. With an extensive history in the speaking industry, Don shares valuable takeaways on sustaining a successful speaking career.
During this episode, Don will:
Elaborate on the significance of in-depth research and tailored content, urging speakers to analyze the needs of each engagement to ensure their message resonates on a deeper level with the audience.
Demonstrate how to leverage relationship building and effective networking to nurture and maintain a thriving speaking practice, focusing on the crucial role of senior decision-maker satisfaction for repeat business.
Encourage the development of engaging storytelling through powerful vignettes, allowing speakers to connect emotionally with their audience and leave a memorable impact.
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Building Your Speaking Empire with Ross Bernstein, CSP, CPAE
This week on Speakernomics, host Kenneth "Shark" Kinney speaks with Hall of Fame Speaker, Ross Bernstein, about the mechanisms of building and sustaining momentum in a demanding speaking career.
In this episode, Ross will:
Illustrate the power of authenticity in the speaking industry by showcasing how to be funny, entertaining, insightful, and deliver great value to audiences.
Encourage speakers to create personalized success models and foster fruitful connections, underscoring how to leverage social media and personal interactions effectively.
Advocate for a lifestyle-integrated business model that aligns with one’s passions, demonstrating how to integrate work, family, and travel into a fulfilling career.
You'll gain insight into Ross's remarkable ability to maintain a substantial volume of speaking engagements, his approach to mentorship, and the balance between work and life that supports his thriving professional and personal life.
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Discover and Use Your Unique Actor Type with Robyn Hatcher, CSP
In this weeks episode of Speakernomics, host Kenneth "Shark" Kinney visits with renowned communications expert, author, and president of the NSA New York City chapter, Robin Hatcher, CSP. Robin leverages her experience as a professional actor and soap opera writer to illuminate the concept of "actor types" in the context of communication for speakers.
Throughout this episode, Robin will:
Define the concept of 'actor types' and explain how understanding your natural actor type enhances your visual, vocal, and verbal communication skills, enabling you to authentically connect with your audience.
Describe specific strategies to enhance your stage presence by improving your visual appeal and vocal delivery, ensuring your message not only resonates but also retains the audience's attention.
Analyze the significance of word choice and verbal consistency tailored to audience types, providing actionable insights for speakers to craft impactful and memorable content that appeals to a diverse audience.
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Negotiation: Maximizing Value and Closing the Deal as a Speaker with Fotini Iconomopoulos
In this week's episode of Speakernomics, expert negotiator Fotini Iconomopoulos shares valuable insights on negotiating as a professional speaker.
At the end of this episode, Fotini will help you:
Evaluate the importance of continual improvement and the necessity for speakers to be at the top of their game before pursuing international opportunities.
Develop a clear strategy, demonstrate cultural sensitivity, and always have a contingency plan for logistical issues in international speaking engagements.
Recognize the significance of a powerful website, high-quality demo video, and impactful testimonials as essential marketing materials for speakers.
Warn against early engagement with speaker bureaus, emphasizing the impact on a speaker's reputation.
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Lean Into Your Story Marcus Sheridan, CSP
In this episode of Speakernomics, Kenneth "Shark" Kinney talks to Marcus Sheridan, CSP on valuable insights on leveraging your business story and transparency in pricing to grow your speaking career.
At the end of this session, Marcus will help you:
Comprehend the significance of leaning into your business story to resonate with audiences and position yourself as a relatable speaker.
Evaluate the importance of transparent pricing and its impact on attracting and retaining clients in the speaking industry.
Assess the timing and readiness to approach speaker bureaus while building your speaking career.
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Creating Superfans: Elevating Every Touchpoint with Brittany Hodak
In this episode of Speakernomics, host Kenneth "Shark" Kinney and guest Brittany Hodak, an award-winning entrepreneur and customer experience speaker, delve into the topic of creating superfans in the speaking industry. They discuss strategies for building a thriving speaking business, improving the customer experience, and fostering loyal followers.
Key Takeaways:
Elevating Every Touchpoint: Learn how to create an exceptional experience for event planners, organizations, and audience members at every stage of your speaking engagements, from pre-event to post-event interactions.
Seeking the Right Advice: Understand the importance of seeking advice from mentors and industry leaders who align with your goals and aspirations, and how to discern valuable advice from well-intentioned but limiting guidance.
Aligning Your Message: Discover the significance of crafting a message that resonates deeply with your audience and how to passionately engage them with your topic, fostering a sense of connection and advocacy.
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Customer Reviews
New year, new host, new knowledge!
This is a podcast that I look forward to seeing in my feed, and I appreciate Kenneth Kenney’s approach to letting the guest speakers shine. If you are a professional speaker and you haven’t listened for a while, give it a try again.
The host asks insightful questions
What I like about the podcast is that the host asks the guests questions that they have to think about. This way, you’re really able to spot the knowers from the fakers.
A class act!
Speakernomics is the smartest podcast I listen to. It has world class guests and a fantastic host. They get in, get out, and you learn to be a better speaker!